Gili Raz

Alter Ego - Create Your Alter Ego Character by Eminem

Laptop mockup resting on concrete blocks showing the Alter Ego character-creation screen with anime, Joker, and Green Arrow styled characters

Inspired by Eminem and his creation of Slim Shady to express his darker, unfiltered sides through personal and career challenges, this website allows you to create and design your own alter ego based on your traits. It provides a digital space to give a face to your darkest side, release emotions, connect with a unique community, and explore taboo topics.

Project Type Uxui
Tools Photoshop, Figma, Illustrator, Ai
Client Student Project HIT
Style guide showing the Alter Ego color palette, typography, button states, and logo
Subway poster mockup advertising the Alter Ego app, reading Stop being who they want, start being who you hide

Screenshots

Grid of Alter Ego app screenshots showing onboarding, chat, map, flaw selection, and community screens
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